Overview

Dynamics 365 Customer Insights

Leading enterprise customer data platform

Analyze your customer data using generative AI to discover new insights and personalize customer experiences.

Get the ultimate view of your customers

 Understand your customers like never before with a real-time customer data platform (CDP) from Microsoft.
Optimize and orchestrate real-time customer journeys

 Reduce cost per conversion using AI-driven insights and automated workflows, with personalized recommendations that maximize customer lifetime value. 
Turn known and unknown prospects into fans

 Ingest transactional, behavioral, and demographic data to create deep insights and complete, up-to-date customer profiles.
Easily balance personalization and privacy

 Take advantage of consent data that’s automatically updated and classification labels that help keep information secure.
Improve retention and loyalty
 Shorten sales cycles, reduce churn, and keep customers for life by acting on customer signals and feedback in real time.

Go from reactive to proactive
 Accelerate time to insights with an AI-powered, real-time customer data platform that works across channels and with your existing stack.
  • Built-in AI
 • Transactional and subscription churn • Best-action recommendations  • Customer lifetime value
  • Self-service AI
 • AI-driven customer segments  • Intelligent data mapping and resolution  • Richer, more robust profiles
 
  • Customizable AI
 • Custom machine learning models • Continuous profile augmentation
  • Deeper insights with Azure Synapse Analytics
 


AI-driven customer segments
AI-driven customer segments
AI-driven customer segments
AI-driven customer segments